What FIHF DOES

Better Food, Better Health, A Stronger Future

At the FIHF, we use evidence-based science to reduce chronic disease and support markets for healthier food.

We support markets for healthier food, working across the food supply chain, in collaboration with scientists, farmers, manufactures, retailers, healthcare and public health professionals, and community organizations. By aligning incentives, we ensure that business thrive, consumers benefit, and public health improves.

WHAT IF EDUCATION DOESN’T CAUSE PEOPLE TO EAT MORE HEALTHFULLY?

This challenge, posed by Nobel Prize-Winning Economist Gary Yohe in his endorsement of our efforts, highlights a core issue in nutrition and public health. At the Foundation for innovation in healthy Food (FIHF), we believe that better food-not just better education-is the key to improve health outcomes.

Purpose and Operation

FIHF was founded on a simple but powerful idea: Better Food, Better Lives. Our approach enhances existing food system rather than requiring costly overhauls. By leveraging scientific advancements and industry partnerships, we make it easier for nutritious food to become the default choice.

Innovation Without Disruption – We improve raw ingredients and staple foods, integrating better nutrition into everyday diets seamlessly.

Collaboration for Impact – By aligning stakeholders across sectors, we create scalable, sustainable solution.

Health and Sustainability Together – Food production is deeply tied to climate change Smarter nutrition not only improves public health but also reduce healthcare-driven carbon emissions.

Scientist holding a seedling and microscope overlay with tech icons
Infographic showing FIHF's role connecting science coalition and policy/market actors for healthier food systems

We're delivering a triple win

Our Value-Add

FIFH bridges the gap between funds, implements, and communities, creating opportunities for collective action that drives tangible progress in public health. By connecting resources and expertise, we enable stakeholders to address critical challenges in nutrition and agriculture more effectively.

Our collaboration approach prioritizes active participation and customization. We acknowledge that each community and partner have unique needs, so we work together to design innovative strategies that yield practical solutions. FIHF ensures that the perspectives of growers and food producers, scientists, public health and healthcare professionals, and consumers are integrated into our efforts, making a healthier food system a shared reality for all.

Doctor visiting patient at home

Who We Serve

FIHF works with an array of stakeholders, including agricultural and food producers, scientific researchers, public health and healthcare professionals, policymakers, educators, and end-consumers. By bringing together the voices of those we serve, we aim to create a ripple effect of positive change in food system that benefits all segments of society, regardless of geography or